CV
James Ryven Valeii | 269.601.1475 | Kalamazoo, MI
Professional Summary
Software Engineer with 11 years of experience architecting high-performance web solutions and leading technical teams. Combines deep PHP expertise with proven ability to build strong collaborative relationships, mentor developers, and unite cross-functional teams. Track record of delivering enterprise-level solutions, handling 70M+ annual pageviews.
Technical Competencies
Core Development
PHP, SQL/MySQL, BASH, Vanilla JS, React, Flutter, Node.js, jQuery, CSS/SASS, Tailwind, Bootstrap, HTML5
Development & DevOps
Git, GitHub/GitLab, SVN, Docker, AWS/Kubernetes, Cloudflare, Redis, Varnish, VPS Management, CI/CD
Testing & Monitoring
PHPUnit, PHPDoc, Cypress, XDebug, Grafana, Rollbar, Jest, Looker, Google Analytics
Tools & Platforms
WordPress, VSCode, PHPStorm, Composer, WebPack, Adobe Suite, Figma, NPM
Project Management & Collaboration
Jira, Confluence, Slack, SCRUM/Agile Methodologies, Trello, Asana, Monday.com, Teams, Discord, Zoom, Google
Additional Skills
- Proven ability to quickly adapt to and integrate new SaaS platforms and APIs.
- Experience leading technical teams and mentoring junior developers.
- Strong focus on documentation, code standards, and best practices.
Professional Experience
Goop PHP Developer, Technical Lead 08/2022–Present
- Successfully implemented a content gate feature leading to a 625% boost in account creation, an 84% jump in log-ins, and, among users who signed up, a $35 increase in average order value.
- Reclaimed 97% of engineering capacity by implementing a flexible component system that transformed the content workflow from 0% to 100% self-service while increasing writer satisfaction and productivity.
- Used Composer to perform critical platform modernization, refactored legacy code, while maintaining enterprise-level stability and performance.
- Redesigned architecture to reduce load back and front-end load times on 70M+ annual pageview website.
- Provided comprehensive mentorship to a new PHP Developer; Pair-programming and co-education with developers of different skills and experience levels.
- Created a scalable documentation framework leveraging PHPDocumentor, Confluence, and version-controlled README files to streamline information access.
No Borders Inc. Senior Software Engineer 02/2021–08/2022
- Managed ecosystem of five e-commerce websites that served 50K+ visitors and earned $5M+ annually.
- Created methodology for merchandising workflow, eliminating tedious manual product creation/update on a catalogue of 8K+ products with support for product variants and comprehensive attribute control, i.e., inventory, price, images, SEO terms, taxonomies, descriptions, and unique data attributes.
- Developed cross-platform SaaS integrations, reducing operational costs through custom Google, Shipstation, and Twilio connections.
- Aligned product development, graphic design, and business stakeholders on strategies for new websites.
- Supported joint ventures between my company, other companies, and general manufacturers.
- Architected content hierarchies and page structures optimized for effective sales funnels.
Boiling Pot Media Founder & Software Engineer 05/2014–02/2021
- Developed custom websites handling as many as 1M+ daily visits.
- Reduced page load times to 2 seconds on mobile and desktop.
- Engineered e-commerce and membership systems for enterprise clients.
- Led teams of photographers, designers, and content creators on 125+ website creations.
- Established VPN-based infrastructure to host over 25 websites.
Vine Neighborhood Association Development Director 2012–2014
- Managed annual development program, raising +$150K in funds.
- Developed digital presence, increasing community engagement.
- Coordinated dozens of volunteers across multiple community initiatives.
- Implemented reporting systems ensuring 100% funding compliance.
LISC AmeriCorps Sustainable Communities Coordinator 2011–2012
- Connected +20 501(c)3 organizations creating sustainable support networks.
- Facilitated monthly multi-stakeholder planning initiatives.
- Established resource-sharing programs across two neighborhoods.
Open Source & Community
Toggle Admin Toolbar WordPress Plugin Creator & Maintainer
Education
Western Michigan University Bachelor of Science September 2006–2010 Double Major: Urban & Regional Planning, Rhetoric & Writing